. . . to talk about some evergreen Reels and TikTok content! With the digital landscape quickly pivoting to all video all the time, it can be intimidating to figure out the best way to translate your business to the screen! You may be scrambling for video ideas, but don’t worry: we’ve got your back, your front, and both your sides. Here are a few video ideas that will never get old:
Introduce yourself: Tell the audience who you are, what you do, and why they should give your business a follow.
Instagram/TikTok vs. Reality: The best thing you can do on your social media platform is be authentic! Show people a common misconception or stereotype about your industry, then the real story of how it works.
Share how-to videos: The follow button is a bright, beaming signal for curiosity. Show your followers a step-by-step guide to one of your business techniques, or something fun that you do to help with productivity, stress, or just unwinding from the work day.
Highlight your product: Who needs to run a Super Bowl ad when you can have one on your Instagram for free?! Take an opportunity to highlight your product’s best features, and let everyone know how they can get their hands on it.
Spotlight your community: Your followers are as much a part of the selling process as you are! Feature customers who have tagged you in posts, or have left positive reviews for your business.
Feeling cinematic? Grab your phone and record two of these video ideas to share with your Account Manager this week! Happy filming!
The whole idea behind this trend is communicating excitement about the season. You could use it to highlight seasonal offers, special pricing, limited edition items – or even just your excitement that “it’s time!”
We challenge you to record 3 “lip-sync” Reels using the most popular/trending audios from this week. Then, send them to your Account Manager for editing and posting!
DECEMBER 7TH! At 3 pm ET Join Melissa & Rebecca as they guide you through the world of paid media to cover everything you need to know to promote your brand, increase exposure, generate leads, and target audiences with digital advertising.
